Digital Outdoor Marketing

BE VISIBLE
with Outdoor Marketing

Digital Outdoor Marketing image to show the use in your media marketing strategy

Turning Your Story
Into Our Purpose

The Outdoor Marketing industry is booming into an exciting transformation. It provides powerful branding, digital displays, message text (SMS), social and mobile media marketing. It results in a continuous brand connection with consumers throughout the day where they shop, commute, work, play, socialize and stay in shape.

“No other form of advertising comes close to matching the efficiency and cost-effectiveness, dollar for dollar of an electronic message display” U.S. Small Business Association (SBA)

Tell me more

  • Did you know that 72% of adults age 18+ have seen Outdoor Marketing Ads in the past month? One-half of Canadian adults claim to have taken action after seeing outdoor advertising by going to a website or seeking further information.
  • Unlike other media, Outdoor Marketing cannot be time-shifted or turned off
  • Advertise specific promotions for morning, lunch, afternoon or evening;
  • Display content is dynamic (not static), current & relevant.
Image to grab the attention to outdoor marketing offers
  • Connector.

    Campaign Marketing Strategy & Planning

    All media placement must be well planned with a strategy in mind to create the expected results. We are a team of professionals to manage, create and deliver your media marketing strategies with your goals and objectives.

  • Connector.

    Media Placement

    Our DDOH products offer a wide variety to meet your marketing strategy goals. We own digital billboards and made strategic partnership to meet your local regional needs as well if you want to extend your brand and offers to a wider reach.

  • Connector.

    Monitoring & Optimizing

    A media marketing strategy cannot come without monitoring and optimization. Every week our team of professionals will monitor and tweak certain aspects of the media placement ensuring maximum reach to your audience.

  • Connector.

    Reporting

    At all times, we keep you informed of the results. From basic reporting to extensive and detailed reports, you are always in the know of how your media placement is performing.

Media Outdoor Marketing Products

Digital signage is among the most popular digital outdoor advertising service, and these advertising TV displays have become a common view in bars, clubs, arenas, malls, retail outlets, stadiums, airports and others.

  • How can I use this media outdoor marketing strategy?

    • Advertise specific promotions based on outside temperature;
    • Capture instant recognition of ads with a bright LED based lights;
    • Use Facebook, Instagram, Twitter, Live Feeds for dynamic content directly into your Ads; See example to the right
    • Use more than one ad during a outdoor marketing campaign to grab more attention from traffic;
  • Example of dynamic ad on a digital billboard used during a outdoor marketing campaign

Feature Points:
  • Size: 10ft x 20ft
  • Facing: East and West
  • Read Time: 8 seconds
  • Traffic Count/DEC (daily): 20 000+
  • Major route between Ottawa and Montréal;

Location:
Packages:

All packages includes multi-channel postings across Allea social media platforms. Payment plans are available / HST, graphic creative services are extra.

Major Attraction

  • 1100 Impressions per day
  • ADVERTISING CAMPAIGN OPTIONS
  • 4 weeks
    2 weeks
    1 week
Reserve Now

Get Noticed

  • 700 Impressions per day
  • ADVERTISING CAMPAIGN OPTIONS
  • 4 weeks
    2 weeks
    1 week
Reserve Now
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
Call for details for this regional area.
info@alleasolutions.com | 613-594-0222
  • How can I use this media marketing strategy?

    • Customize your offers and promotions to the location of the TV Networks;
    • Have a direct impact on your target demography;
    • Increase your Wow factor by integrating video ads;
    • Choose a location that is visible to your demography;
  • Example of ad on TV

Feature Points:
  • Broadcast your message to approx. 44 000 university students & 5000 employees;
  • 13 televisions placed strategically on the faculty showing ads on all 13 televisions;
  • 65 bulletin boards in 15 different buildings;
  • Placement in university newsletter to 10 000 subscribers;
  • Placement on university social media – twitter (10 900 followers), Facebook (4058 likes);
  • One-day company exhibition reserved space to attract students;

Location:

Packages:

The following are the options available;

Product
Quantity
Audience
Price
Comments
CAMPUSTV (SCREENS ON CAMPUS)
13
49 000 (44 000 students & 5000 staff)
$85/IMAGE OU 120/15 SEC
BILLBOARDS
65
49 000 (44 000 students & 5000 staff)
$2 PER POSTER
Prices vary according to the size of the poster.
ADVERTISING BOOTH
60
49 000 (44 000 students & 5000 staff)
20 SPACES OUTSIDE / 40 SPACES INSIDE UCU
Prices vary according to the size of the poster.
MEGA BANNER
3
49 000 (44 000 students & 5000 staff)
N/A
2 BANNERS ON THE UCU BUILDING (90 X 176 in) et 1 AT THE FRONT OF 90 UNIVERSITY (280 x 36 in)

Interested in getting in front to approximately 50 000 people walking by your brand?

How can I use this media marketing strategy?

  • To inspire demand for a particular brand, they must tap into the consumers’ passions using creative strategies and ideas;
  • Reach potential customers that can shift perceptions and create a real emotional engagement;
  • Bring up positive feeling in the minds;
  • Timing plays an important role in connecting consumers at the right time, and the right place so that the consumer becomes a motivated user and fan of the brand;
  • Using activation strategies, such as in person experience events, this can lead to the consumer starting to believe in the brand and what it stands for, which is a closer step in the path to purchase;
Feature Points:
  • All new and returning University of Ottawa students.
  • Sponsorship categories and options are designed to maximize your visibility with the exciting 18 to 24 year old target demographic.
  • Over 43,000 students, 5,000 employees and 200,000 alumni
  • Over 450 programs in 10 faculties
  • The first and largest French immersion program in Canada
  • A major economic force in the national capital region
  • The largest law faculty in the country

Location:

Packages:

The following are the options available;

Event
Audience
Date
Booking
Welcome Week
150 000
September
Welcome Show (UO Show)
2500 to 5000
September
Taco Truck Fest
5 000
September
Sports Week
20 000
October
Holiday Market
5 000
December
Snow Festival
50 000
January
Poutine Festival
40 000
March
Winter Concert
2 500
January
Conference about entrepreneurship
5 000
Sept. To March
Green Festival
5 000
Sept. To March
Mois de la Francophonie (30 events in French : concert, humor, theater, conferences, etc.)
10 000
March

See our Digital Outdoor Marketing Projects

  • Accent Furniture Digital Billboard Advertising image showing how to use Outdoor Marketing Strategy
    Accent - Sealy
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  • Accent - Kitchenaid
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  • Belanger Insurance - House
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  • Canadian Tire - Oil Change
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  • Chrysler Bélanger - Summer Clearance
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  • G&M - Oil Change
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  • Clarence-Rockland Chamber of Commerce Digital Billboard Outdoor Advertising image showing how to use Outdoor Marketing Strategy
    Chamber of Commerce - Golf Event
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  • Top Mode Depot Digital Billboard Noize Campaign Image using Outdoor Advertising
    Top Mode Depot - Noize
    anemptytextlline
  • P. Morin Automobiles - Personalized Ads
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Let’s do it!

We want to hear your story, learn your business, help you succeed.